COOKIES POLICY: N LAB (Nutrimuscle) COMPANY

1. Introduction

This Cookie Policy aims to inform users of the website www.nutrimuscle.com (hereinafter the "Site") about the use of cookies and other trackers, in accordance with the GDPR and the French Data Protection Act.

2. What is a cookie?

A cookie is a file placed on the user's computer, tablet, or mobile device when browsing the Site. It allows information about the session to be stored and facilitates the user experience.

3. Types of cookies used

3.1 Strictly necessary cookies

  • Ensure the functioning of the Site (shopping cart, authentication, security)
  • Necessary for browsing and ordering
  • Exempt from prior consent

3.2 Performance and analytics cookies

  • Anonymous analysis of Site usage (e.g., Google Analytics via Shopify)
  • Allow for improved Site performance and ergonomics
  • Consent required

3.3 Marketing and advertising cookies

  • Personalization of advertisements, promotions, and targeted offers
  • Partners: Klaviyo (email marketing), Yotpo (loyalty program and customer reviews)
  • Consent required

3.4 Social media cookies

  • Content sharing and interactions on social networks (Facebook, Instagram, TikTok)
  • Consent required

4. Consent management

  • Cookie banner displayed upon arrival on the Site
  • Possibility to refuse or accept certain categories
  • Modify choices at any time via the "Cookie Settings" link in the footer

5. Retention period

  • Strictly necessary cookies: session or technical duration of the site
  • Performance / marketing cookies: maximum 13 months
  • Social media cookies: duration defined by each platform

6. Refusing or deleting cookies

  • The user can configure their browser to refuse cookies or delete them
  • Certain Site functionalities may be limited if cookies are refused

7. List of main cookies

Category

Purpose

Duration

Provider
Necessary Authentication, shopping cart Session Nutrimuscle / Shopify
Performance Traffic analysis 13 months Shopify / Google Analytics
Marketing Targeted emails, promotions 13 months Klaviyo, Yotpo
Social media Sharing / integration Depending on platform Facebook, Instagram, TikTok

3. Cookies and tracking

We use cookies and tracking tools for:

  • Analytics and improving user experience (Google Analytics, Content Square, Tableau)
  • Personalizing display and recommendations (Nosto, Webyn, Kameleoon)
  • Marketing and targeted advertising (Klaviyo, Google Ads, Meta Ads, TikTok Ads, Snapchat Ads)

Retention period: 13 months for marketing and personalization cookies. You can manage your preferences via the site's cookie banner.

  • Management via GDPR/EU compliant banner
  • Categories: necessary, performance, marketing, social networks
  • Consent required for marketing and tracking cookies
  • Modification or withdrawal of consent possible at any time
  • More information on Cookie Policy

4. Transfers outside the EU

Some data is processed by providers located outside the EU (USA, Canada, Israel). These transfers are governed by Standard Contractual Clauses (SCCs) or DPAs to guarantee a level of protection equivalent to that of the EU.

5. Data security

We implement the following measures:

  • Encryption of data in transit and at rest (HTTPS, SSL, AES)
  • Access control and strong authentication (2FA, IAM management)
  • Audit logs and network monitoring
  • Pseudonymization for analytical data

6. Your rights

In accordance with the GDPR, you can:

  • Access your personal data
  • Request their rectification or deletion
  • Obtain the portability of your data
  • Object to certain processing or withdraw your consent
  • File a complaint with the CNIL

To exercise your rights: magali.dasilva@nlaboratoire.com

7. Policy modifications

This policy may be updated regularly. The latest version will always be available on the site.

8. Contact

For any questions regarding personal data or the exercise of rights: - Email: privacy@nutrimuscle.com - Tel: +33 1 59 58 07 94 - Address: 38 rue de Berri, 75008 Paris, France