Cookie Policy

1. Introduction 

The purpose of this Cookie Policy is to inform users of the www.nutrimuscle.com website (hereinafter the "Site") about the use of cookies and other trackers, in accordance with the GDPR and the French Data Protection Act. 

2. What is a cookie? 

A cookie is a file placed on the user's computer, tablet or mobile device when browsing the Site. It allows information to be stored about the session and facilitates the user experience. 

3. Types of cookies used 

3.1 Strictly necessary cookies 

  • Ensure the functioning of the Site (shopping cart, authentication, security) 

  • Necessary for navigation and ordering 

  • Exempt from prior consent 

3.2 Performance and statistical cookies 

  • Anonymous analysis of Site usage (e.g., Google Analytics via Shopify) 

  • Allow for improving Site performance and usability 

  • Consent required 

3.3 Marketing and advertising cookies 

  • Personalization of targeted advertisements, promotions and offers 

  • Partners: Klaviyo (email marketing), Yotpo (loyalty program and customer reviews) 

  • Consent required 

3.4 Social network cookies 

  • Content sharing and interactions on social networks (Facebook, Instagram, TikTok) 

  • Consent required 

4. Consent management 

  • Cookie banner displayed upon arrival on the Site 

  • Possibility to refuse or accept certain categories 

  • Change choices at any time via the "Cookie settings" link in the footer 

5. Retention period 

  • Strictly necessary cookies: session or technical duration of the site 

  • Performance / marketing cookies: maximum 13 months 

  • Social network cookies: duration defined by each platform 

6. Refusing or deleting cookies 

  • The user can configure their browser to refuse cookies or delete them 

  • Certain Site functionalities may be limited if cookies are refused 

7. List of main cookies 

Category 

Purpose 

Duration 

Provider 

Necessary 

Authentication, shopping cart 

Session 

Nutrimuscle / Shopify 

Performance 

Traffic analysis 

13 months 

Shopify / Google Analytics 

Marketing 

Targeted email, promotions 

13 months 

Klaviyo, Yotpo 

Social networks 

Sharing / integration 

Depending on the platform 

Facebook, Instagram, TikTok 

8. Policy modifications 

Nutrimuscle may update this policy to comply with legislation or improve transparency. The online version prevails. 

9. Contact 

For any questions regarding cookie management: - Email : privacy@nutrimuscle.com - Tel: +33 1 59 58 07 94 - Address: 38 rue de Berri, 75008 Paris, France